Zevia | 100 Days of Summer
3D | Compositing | Editing | Color
Artists - Erik Fashingbauer, Jory Federighi, Brian LeGoo, Brendan Henry, Thom Barron
Woohoo! Super pumped to be invited back for another rip roarin' good time with Zevia, this time for their Sippin' into Summer campaign. We had a blast working with Creative Director Chris Harrelson to develop this High-octane bubble poppin' experience. We used large floating bubbles to magnify key elements of the Zevia brand and showcase some of their most refreshing summer flavors!
Here's a little peek at how we used clear orbs to create a sort of magnifying glass to beef up the Zevia label.
![zva_100dos_magnify_settings_v001 zva_100dos_magnify_settings_v001](https://spruce.tv/wp-content/uploads/2022/06/zva_100dos_magnify_settings_v001.gif)
![zva_100dos_magnify_demonstration_v001 zva_100dos_magnify_demonstration_v001](https://spruce.tv/wp-content/uploads/2022/06/zva_100dos_magnify_demonstration_v001.gif)
![spinsample1_0001 spinsample1_0001](https://spruce.tv/wp-content/uploads/2022/06/spinsample1_0001.gif)
![bubblesample2_0001 bubblesample2_0001](https://spruce.tv/wp-content/uploads/2022/06/bubblesample2_0001.gif)
![pop_motion-test_can_v001 pop_motion-test_can_v001](https://spruce.tv/wp-content/uploads/2022/06/pop_motion-test_can_v001.gif)
Here are some tests we did for bubbles bursting and leaving behind carbonation using geometry nodes in blender. Our pal Brendan Henry from Local Design hopped into the ring with us to explore these concepts and developed some pretty neat particle systems!
![bubblesample1_0001 bubblesample1_0001](https://spruce.tv/wp-content/uploads/2022/06/bubblesample1_0001.gif)
![pop_motion-test_orb_v001 pop_motion-test_orb_v001](https://spruce.tv/wp-content/uploads/2022/06/pop_motion-test_orb_v001.gif)
Here we have some concept explorations we created while developing a theme for the piece. We ended up sticking with the magnifying Bubbles to keep the spot concise, but we thought some of these other ideas turned out pretty cool as well.
![zva_100dos_rnd_can-shaped_bubbles_motionTest_v002 zva_100dos_rnd_can-shaped_bubbles_motionTest_v002](https://spruce.tv/wp-content/uploads/2022/06/zva_100dos_rnd_can-shaped_bubbles_motionTest_v002.gif)
![zva_100dos_rnd_glass-cans_wave_v001 zva_100dos_rnd_glass-cans_wave_v001](https://spruce.tv/wp-content/uploads/2022/06/zva_100dos_rnd_glass-cans_wave_v001.gif)
![zva_100dos_rnd_glass-cans_020_v001 zva_100dos_rnd_glass-cans_020_v001](https://spruce.tv/wp-content/uploads/2022/06/zva_100dos_rnd_glass-cans_020_v001.gif)
![zva_100dos_rnd_magnify_090_v001 zva_100dos_rnd_magnify_090_v001](https://spruce.tv/wp-content/uploads/2022/06/zva_100dos_rnd_magnify_090_v001.gif)
![zva_100dos_rnd_can-shaped_bubbles_030_v002 zva_100dos_rnd_can-shaped_bubbles_030_v002](https://spruce.tv/wp-content/uploads/2022/06/zva_100dos_rnd_can-shaped_bubbles_030_v002.jpg)
![zva_100dos_rnd_can-shaped_bubbles_040_v002 zva_100dos_rnd_can-shaped_bubbles_040_v002](https://spruce.tv/wp-content/uploads/2022/06/zva_100dos_rnd_can-shaped_bubbles_040_v002.jpg)
![zva_100dos_rnd_glass-cans_020_v001 zva_100dos_rnd_glass-cans_020_v001](https://spruce.tv/wp-content/uploads/2022/06/zva_100dos_rnd_glass-cans_020_v001.jpg)
![zva_100dos_rnd_soft-bubbles_010_v001 zva_100dos_rnd_soft-bubbles_010_v001](https://spruce.tv/wp-content/uploads/2022/06/zva_100dos_rnd_soft-bubbles_010_v001.jpg)
![zva_100dos_rnd_soft-bubbles_020_v003 zva_100dos_rnd_soft-bubbles_020_v003](https://spruce.tv/wp-content/uploads/2022/06/zva_100dos_rnd_soft-bubbles_020_v003.jpg)
Check out the full spot!